1-0 - MarkHack

MarkHack 1.0

Let’s hack marketing with tech!

participants

locations

jurors

mentors

Finalists

speakers

countries

continents

Why

Mark

Hack 1.0?

We need brave and innovative solutions to keep Marketing and Media at the helm of changes to be able to set the course for businesses into the future. Marketing and Media play very significant roles in Connecting people to brands, businesses and various events around the world. But at the same time, we are faced with the fast changing ecosystem, with new media formats, new consumption patterns and a new way of living;

LET'S HACK MARKETING WITH TECH!

MarkHack 1.0 Gallery

All Closing Ceremony Launch Event

Mark

Hack 1.0

Side events

Marketing Innovation Masterclass

We are rewriting the narrative and spearheading the conversation that will transform the Nigerian Marketing Industry to a future-thinking and innovation driven industry with our expository masterclass featuring thought leaders and tech experts discussing future centric trends and how to play in the future of marketing.

Players at

Mark

Hack 1.0

Innovators

Institutions
& Association

Marketing
agencies

Policy makers
Regulators

Corporate
Bodies

Watch

Mark

Hack 1.0

Replay

Focus Areas

Consumer
Experience

How can we foster delivering direct immersive experiences to consumers using technologies such as Extended Reality, Blockchain technology?

Media
Consumption

How can we create effective novel media channels and optimize traditional media channels with tech?

Customer
Recruitment & Interaction

Customer
Recruitment
& Interaction

What is the best way to recruit consumers? Who is the most appropriate person to recruit consumers? How can we help brands build consumer loyalty fueled by consumer-generated interactions across traditional media and trade channels?

Trade
Engagement

We believe there could be more innovative ways to amplify engagement in trade and retail channels and adequately measure impact with technology such as Extended Reality, Blockchain technology, AI, Machine Learning

Analytics
and Metrics

How can we utilize tech to standardize metrics and adequately measure impact of consumer & brand engagement activities across all media and marketing channels?

Events
Marketing

From planning to execution, how can we make use of technology to optimize event processes, create and provide riveting engagement and better user experience for attendees, virtual audiences and planners alike?

Media
Monetization

How can we utilize technological advancements such as involving hyperconnectivity, blockchain or AI, to create opportunities for new and established media revenue models?

Content
Creation

Content Creation

Who creates content? Companies, individuals, community? Who do we create content for? Answers to these questions have evolved with the advent of tech. How do we discover new approaches, methods and tools to create & market content?

What You can do at

Mark

Hack 1.0

Meet!

Explore meeting new people, learn and share your knowledge. Join or create your dream team!

Brainstorm!

Ideate, create, test! You will work on your idea and present it to the jury!

Innovate!

We believe you have
brilliant ideas on how to
change this world!
At the MARKHACK 1.0,
Think outside the box,
think in the box or
invent a new one!

Win!

Asides meeting new people and sharing experiences, every team will have a chance to win fantastic prizes!

Partners

Media Partners

Participating Investors

PARTICIPATION BENEFITS

Prize Pool

$20,000

ACCELERATION

Finalists joined the EIC’s accelerator program with up to $50K equity investment and got a chance to be mentored by industry experts for 3 months.

Mark

Hack 1.0

Timeline

24th February - 17th March

Call For Registration

8th April

Markhack 1.0 Launch

27th - 29th April

Pitch Event

18th May

Finale

PARTICIPATION

Join

Mark

Hack 1.0!

Let's build innovative solutions in marketing and media to connect consumers and brands.

Attend The Closing Ceremony!

Connect and discuss with our top speakers and other elite practitioners from various industries, disciplines, and markets on the most forward-thinking ideas on The Future of Marketing.

Become a Mentor!

We're looking for industry leaders to help teams deliver better results! If you're an expert in any field and you are willing to share your knowledge and experiences with our teams, sign-up as a mentor.

Become a Partner!

Let us know if your company is interested in helping this event happen and in receiving more information about partnership/sponsorship opportunities and options.